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Overview / Highlights
The brief was to redesign and optimise Coles’ in-store fulfilment picking experience for greater speed, accuracy, and efficiency.
I led design of a next-gen fulfilment app, delivering a complete MVP for Zebra devices with real-world store validation.
Focusing on end-to-end design using 30-60-90 framework I also led testing with Online Managers
(in-store + remote)and delivered full ecosystem: product, prototypes, research, and brand